Kim Jong-cheol (third from right), chair of the Korea Media and Communications Commission, poses for a photo with Wilson White (second from right), vice president of global affairs at Google, and Kara Bailey (right), vice president of Android and Play strategy, after a meeting at the government complex in Gwacheon, Gyeonggi Province, Wednesday. (Korea Media and Communications Commission)
Kim Jong-cheol (third from right), chair of the Korea Media and Communications Commission, poses for a photo with Wilson White (second from right), vice president of global affairs at Google, and Kara Bailey (right), vice president of Android and Play strategy, after a meeting at the government complex in Gwacheon, Gyeonggi Province, Wednesday. (Korea Media and Communications Commission)

Google executives met South Korean regulators on Wednesday to explain planned changes to its app marketplace, including lower commissions and the introduction of alternative payment options.

According to the Korea Media and Communications Commission, officials from Google visited the Government Complex in Gwacheon, Gyeonggi Province, and held talks with Chairman Kim Jong-cheol.

The delegation included Wilson White, vice president of global affairs at Google, and Kara Bailey, vice president of Android and Play strategy.

Google outlined its policy changes announced in March, which allow developers to use external payment systems while lowering service fees on Google Play. The two sides also discussed the timeline for applying the measures in Korea.

Kim said the move could bring “meaningful changes” to the local app market.

He also asked Google to move up the rollout, currently scheduled for December, citing the burden on domestic developers.

The commission called for measures to support smaller developers and improve balance across the app ecosystem.

Officials urged Google to come up with practical steps to promote coexistence among market participants.

Google said it would work with local stakeholders to support the ecosystem.

“We hope Google will continue to show commitment to building a fair and sustainable app ecosystem,” he said, calling for continued efforts from the US IT giant.

Meanwhile, Google’s visit to Korea marks its first stop in Asia among countries where the new fee policy will be introduced.

By Jie Ye-eun (yeeun@heraldcorp.com)