THE INVESTOR

메뉴열기
May 27, 2019

Hot Toys voluntarily changes its pricing policy

PUBLISHED : May 09, 2019 - 14:26

UPDATED : May 09, 2019 - 14:26

  • 본문폰트 작게
  • 본문폰트 크게
  • 페이스북
  • 트위터
  • sms


Hot Toys, a maker of collectible figures from popular movies, has voluntarily revised its pricing policy on its figures after being probed by South Korea’s antitrust regulator, an official said on May 9.

The Hong Kong-based company was accused of forcing Korean retailers not to sell their figures below their suggested retail prices from 2013 to October 2018.


Hot Toys had said it “reserves the right to deny or otherwise remove products from any retailer that offers for sale Hot Toys products for prices less than the suggested retail price,” according to the Fair Trade Commission.

The company also said “no cut-price action is allowed for both new and old released items” and that “Hot Toys reserves the rights to cancel outstanding orders if found.”

The FTC launched a probe into Hot Toys last year over unfair business practices, and the company has voluntarily revised its policy, the FTC official said.

Under the revised policy, Hot Toys only said that its “suggested retail price is for reference purpose only and the dealer is not subject to any binding obligation to comply with this.”

By Ram Garikipati and newswires (ram@heraldcorp.com)

  • 페이스북
  • 트위터
  • sms
최상단으로
Herald Corporation|CEO : Kwon Chung Won
Chief Privacy Officer & Juvenile Protection Manager : Yang Sung-jin
Company Registration No. 104-81-06004
Mail-Order Business Registration 2016 - Seoul Yongsan - 00590
Huam-ro 4-gil 10, Yongsan-gu, Seoul, Korea
T : +82-2-727-0114|Business info
Gov’t registration No. 아 04099
COPYRIGHT HERALD CORPORATION. ALL RIGHTS RESERVED.