THE INVESTOR

메뉴열기
December 14, 2018

LG opens first premium brand shop in Kuwait

PUBLISHED : March 13, 2018 - 17:20

UPDATED : March 13, 2018 - 17:20

  • 본문폰트 작게
  • 본문폰트 크게
  • 페이스북
  • 트위터
  • sms

[THE INVESTOR] LG Electronics has opened its first premium brand shop in Kuwait as part of efforts to push its top-tier products in the Middle East, the company said on March 13.

The two-story, 433-square-meter store opened on March 11(local time) at the Rozanah Mall in Kuwait. The store features a premium experience zone displaying products such as those from the LG Signature line.




Visitors to the store can browse and test out products such as LG’s premium organic light-emitting diode TVs, washing machines and refrigerators.

LG currently operates 12 premium brand shops in the Middle East including Egypt, Iran, Lebanon, Jordan, United Arab Emirates and Saudi Arabia.

“We will continue to expand our premium brand shops in the Middle East, a region with huge growth potential, to increase our market share in the premium market,” said Cha Kook-hwan, who heads LG Electronics’ businesses in the Middle East and Africa.

By Won Ho-jung/The Korea Herald (hjwon@heraldcorp.com)

  • 페이스북
  • 트위터
  • sms
최상단으로
Herald Corporation|CEO : Kwon Chung Won
Chief Privacy Officer & Juvenile Protection Manager : Shin Chang Hoon
Company Registration No. 104-81-06004
Mail-Order Business Registration 2016 - Seoul Yongsan - 00590
Huam-ro 4-gil 10, Yongsan-gu, Seoul, Korea
T : +82-2-727-0615|Business info
COPYRIGHT HERALD CORPORATION. ALL RIGHTS RESERVED.